OTC Product Manager • Mid-sized Pharma • Hungary
Carbyne
- Budapest
- Állandó
- Teljes munkaidő
- Yearly brand planning, budgeting and forecasting for the assigned OTC products
- Continuously analyzing market trends, competitors and future opportunities
- Designing and implementing the most effective marketing mix in order to maximize the products' market shares
- Discovering and involving new communication tools
- Selecting and managing the suppliers (PR/media agencies, etc.)
- Effectively collaborating with internal and external stakeholders
- Engaging with the sales representative team
- Participating in regional projects
- BA/MA degree
- Min. 3-5 years' of brand/product/marketing management experience in the pharmaceutical industry with OTC or food supplement products
- Solid understanding of designing multimedia campaigns and developing TVC campaigns
- Critical thinking and ability to analyze data
- Following and understanding online marketing trends (SEO, Adwords, etc.)
- Strong analytical and communication skills
- Fluency in Hungarian and English